Marek Turnhöfer

As New Years approaches, many of us begin to take stock. Did I fulfill my resolution for this year? And what will I accomplish in the next year? And we did the same thing right now. Well, CEO Pavel Vachek did it for us. How does he evaluate the past year? How will automation develop in the upcoming years? It is all in here.

In recent years Google has been paying a lot of attention to broad match keywords. Broad match is designed to make sure your ad pops up when any of a certain number of related search queries is entered. This advantage used to be offset by a number of drawbacks but that’s no longer the case. In this article we’ll show you why you should start using broad match in your campaigns.

Man, how did your competitor manage to add a picture, phone number, and information on special offers to their ad? By using ad extensions in their Google Ads. Additional information and visual elements can secure more clicks. And thanks to PPC Bee you can now avail yourself of this opportunity too—as well as of a few special features.