Marek Turnhöfer

Editor of PPC Bee

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Broad match gets an update that changes everything

In recent years Google has been paying a lot of attention to broad match keywords. Broad match is designed to make sure your ad pops up when any of a certain number of related search queries is entered. This advantage used to be offset by a number of drawbacks but that’s no longer the case. In this article we’ll show you why you should start using broad match in your campaigns.

By Marek TurnhöferOct 24, 2022 | 7 mins read

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Gain Visibility with Google Ads Extensions

Man, how did your competitor manage to add a picture, phone number, and information on special offers to their ad? By using ad extensions in their Google Ads. Additional information and visual elements can secure more clicks. And thanks to PPC Bee you can now avail yourself of this opportunity too—as well as of a few special features.

By Marek TurnhöferOct 16, 2022 | 7 mins read

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New Features That Make Working with PPC Bee Easier

After listening to you, our clients, we’ve decided to introduce a few new features, based directly on your suggestions. Let’s go down the list.

By Marek TurnhöferNov 10, 2022 | 3 mins read