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Team roles: the key to effective teamwork

Teams change over time, and with them the group dynamics and team roles that each person in the team has. According to Belbin, team roles are used by hundreds of the most successful companies around the world, and rightly so. Working with them, among others, helps prevent burnout and increases the performance of the whole team.

By Kristýna ŠlajsováJun 10, 2021 | 8 mins read

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Using Google Analytics data in your Christmas campaigns

Google Analytics outputs from previous Christmas periods are a great tool which helps you improve campaign optimization for the upcoming Christmas season. But how should you correctly pair such information with the data you’re currently using? Would you like to save time on manually creating campaigns for top products or increasing bidding in campaigns you’ve already launched? Let PPC Bee help you!

By Marie MajerováNov 24, 2020 | 5 mins read

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Redesigning PPC Bee, Vol.2

PPC Bee needed a new design and it needed it bad. What was originally supposed to be only a few new functions turned into a giant project of redesigning the whole thing. We figured out a new smart breadcrumb navigation to make the app clearer, designed a new structure and hierarchy, and created a new menu. If you missed the first half of our story of how we redesigned PPC Bee, definitely give it a read. In this article, we’ll talk about how the new app design took shape and how it all turned out.

By L'ubomír RuskaOct 30, 2020 | 7 mins read