Online Marketing

Image editor - create creative banners for Facebook ads and increase your CTR

Automated and original ads for Facebook campaigns that help you easily differentiate your products from your competition - No problem for PPC Bee. With our new Image Editor, you can create creatives for your DPA directly in the application interface, easily, quickly and in one place.

By Marie MajerováFeb 9, 2021 | 7 mins read

Product tips

Automation in 2021: Google Display Network, Facebook, Amazon

In PPC Bee we set ourselves goals, be they small or ambitious ones. We’d like to share those goals with you. Ready? Let’s do this!

By Marie MajerováFeb 3, 2021 | 5 mins read

Events

PPC RESTART 2020

On October 1, 2020, another PPC RESTART took place. Despite the current unfavorable situation, the event was held life in the Palmovka Theatre, as is tradition. The all-day conference on paid online advertising targeted mostly online marketing professionals, website operators, e-shop owners, marketing managers, freelancers, and consultants. The program was put together by the Taste Sun agency whose project manager, Michael Koch, accompanied the attendees throughout the day.

By Marie MajerováOct 6, 2020 | 7 mins read

Product tips

Introducing: A brand new design of PPC Bee

What haunts the dreams not only of our CEO Hanka Habermannová and lead developer Ondra Bartas? An aging PPC Bee which doesn’t reflect current trends. And we can’t allow that to happen! That’s why we worked on redesigning the app, expected to launch in a few short weeks.

By Petra Pacáková

Aug 27, 2020 | 5 mins read

Product tips

Now in PPC Bee: Prospecting on Facebook and manual structure

You may already know that PPC Bee will soon allow you to target Facebook users who are already aware of you in one way or another. Nevertheless, we decided to take our dynamic product campaign solution one step further and enhance it with prospecting.

By Michaela Zákopčaníková

Aug 13, 2020 | 6 mins read

Product tips

PPC Bee reveals Image Editor in Facebook’s dynamic product ads

PPC Bee has enhanced Google Ads, Sklik, and Microsoft Advertising (formerly Bing) with the option to create dynamic product ads on Facebook.

By Petra Pacáková

Jul 9, 2020 | 4 mins read

Product tips

Feed Export for the Facebook Catalog

Feed export—an inconspicuous feature available in PPC Bee, though one that’s used over and over again. With the introduction of FB remarketing, a new dimension’s been added to it.

By Lukáš Jirát

Jun 15, 2020 | 7 mins read

Product tips

How does Facebook’s dynamic remarketing work?

PPC Bee’s currently testing Facebook’s remarketing campaigns with the first clients. Today, though, we’ll discuss how remarketing on Facebook even works.

By Michaela Zákopčaníková

May 22, 2020 | 5 mins read

Product tips

PeckaPodcast: Automating PPC Campaigns—The Advantages and What It Entails

A few days ago, Jakub Rejnuš from PeckaDesign invited Ondra, our tech lead, and Martin Zítek, our long-term Heureka partner, to join his podcast and discuss not only what makes automation so important and beneficial, but also its difficulties and what to avoid if you want to really benefit from automating your campaigns, assuming you’re thinking about doing it.

By Michaela Zákopčaníková

Apr 29, 2020 | 10 mins read

Product tips

Try SMART Shopping Ads campaigns in PPC Bee

One of the main things that the latest version of PPC Bee brings is a separate process of SMART Shopping Ads campaigns creation. These are a combination of classic Shopping Ads campaigns and display remarketing campaigns. Not only they make campaign management a little easier again, but they can also help you maximize your conversion value and extend your reach.

By Michaela Zákopčaníková

Apr 9, 2020 | 6 mins read