As early as the end of June 2022, Google will make it impossible to create new and modify existing expanded text ads (ETAs), leaving only responsive ads (RSAs) as an option for creating ads in search. What's the best way to prepare for this news with PPC Bee and how to control RSA ads?
Google has launched Performance Max, a new type of campaign, and PPC Bee will soon introduce it to the users of our app. When? Will using PPC Bee give you an upper hand? And how do Performance Max campaigns even work? Read further to learn more.
Have you ever wondered if one can create a brand campaign in PPC Bee? Up until recently, it wasn’t possible. But if you use Google Sheets as your data feed, it’s no longer an issue!
The first days of the year may be gone, but we’d still like to take one last look at the past year. When we thought about what 2018 was like for us, we discovered a few events that deserve a mention. And one of those is that we became a Google Premier Partner!