Events3 mins read

Results of the Most Automated Ad Text Contest Are Here!

The most automated PPC Bee text has a winner. Refusing to keep the great entries of our finalists to ourselves, we decided to share them with you, our fans—and perhaps even inspire your approach to campaign creation in PPC Bee along the way.

By

Marie Majerová

| Sep 29, 2020

The first place, with 83.9 % automation, was taken by Hugo Pelikán (4camping.cz) whose ad text brilliantly took advantage of the options offered by different variables.

https://blogadmin.ppcbee.com/rails/active_storage/representations/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBBdThGIiwiZXhwIjpudWxsLCJwdXIiOiJibG9iX2lkIn19--fac57baa0bcfa4da6db92e01f1d2718deb3a01c3/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdCam9VY21WemFYcGxYM1J2WDJ4cGJXbDBXd2RwQWxnQ2FRT2doZ0U9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--b1b529f8dfa4cfc5545b605b986d2f12cc3d32fa/pelikan.png

https://blogadmin.ppcbee.com/rails/active_storage/representations/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBBdThGIiwiZXhwIjpudWxsLCJwdXIiOiJibG9iX2lkIn19--fac57baa0bcfa4da6db92e01f1d2718deb3a01c3/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdCam9VY21WemFYcGxYM1J2WDJ4cGJXbDBXd2RwQXJBRWFRT2doZ0U9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--21b5f9fec4a1a26d9fca8e4bc575ac97c48ec932/pelikan.png

The second and third place were separated by only two tenths of a percent, with Milan Douša (mall.cz) and Michal Lubelec (ui42.com) securing the metaphorical silver and bronze medal with their 71.7 % and 71.5 % automation, respectively. If you are interested in our finalist presenting their texts, see our foto report at PPC Bee Blog.

https://blogadmin.ppcbee.com/rails/active_storage/representations/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBBdkFGIiwiZXhwIjpudWxsLCJwdXIiOiJibG9iX2lkIn19--2b1945643ab07c8f897f1f1e173690e7d90098f3/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdCam9VY21WemFYcGxYM1J2WDJ4cGJXbDBXd2RwQWxnQ2FRT2doZ0U9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--b1b529f8dfa4cfc5545b605b986d2f12cc3d32fa/dousa.png

https://blogadmin.ppcbee.com/rails/active_storage/representations/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBBdkFGIiwiZXhwIjpudWxsLCJwdXIiOiJibG9iX2lkIn19--2b1945643ab07c8f897f1f1e173690e7d90098f3/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdCam9VY21WemFYcGxYM1J2WDJ4cGJXbDBXd2RwQXJBRWFRT2doZ0U9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--21b5f9fec4a1a26d9fca8e4bc575ac97c48ec932/dousa.png

https://blogadmin.ppcbee.com/rails/active_storage/representations/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBBdklGIiwiZXhwIjpudWxsLCJwdXIiOiJibG9iX2lkIn19--696e130081d50ddc02e130207fe385835118392b/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdCam9VY21WemFYcGxYM1J2WDJ4cGJXbDBXd2RwQWxnQ2FRT2doZ0U9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--b1b529f8dfa4cfc5545b605b986d2f12cc3d32fa/lubelec.png

https://blogadmin.ppcbee.com/rails/active_storage/representations/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBBdklGIiwiZXhwIjpudWxsLCJwdXIiOiJibG9iX2lkIn19--696e130081d50ddc02e130207fe385835118392b/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdCam9VY21WemFYcGxYM1J2WDJ4cGJXbDBXd2RwQXJBRWFRT2doZ0U9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--21b5f9fec4a1a26d9fca8e4bc575ac97c48ec932/lubelec.png

Veronika Janusová (MM-marketing.cz) with her 68.7 % automation won fourth place. Her campaign demonstrated how the Price variable can be effectively used in PPC Bee.

https://blogadmin.ppcbee.com/rails/active_storage/representations/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBBdk1GIiwiZXhwIjpudWxsLCJwdXIiOiJibG9iX2lkIn19--2a3de8a5dfc6d9ca267f71bac979ec72eb605db3/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdCam9VY21WemFYcGxYM1J2WDJ4cGJXbDBXd2RwQWxnQ2FRT2doZ0U9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--b1b529f8dfa4cfc5545b605b986d2f12cc3d32fa/janusova.png

https://blogadmin.ppcbee.com/rails/active_storage/representations/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBBdk1GIiwiZXhwIjpudWxsLCJwdXIiOiJibG9iX2lkIn19--2a3de8a5dfc6d9ca267f71bac979ec72eb605db3/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdCam9VY21WemFYcGxYM1J2WDJ4cGJXbDBXd2RwQXJBRWFRT2doZ0U9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--21b5f9fec4a1a26d9fca8e4bc575ac97c48ec932/janusova.png

The list of our finalists was concluded by L’ubomír Kružliak (Adexpres.com), with 54.1 % automation.

Photos from the official award ceremony can be found on our blog here.

We’d like to thank all participants for sharing their ad texts with us, and we’re looking forward to seeing them again.

PPC BeeMarketing AutomationclientsautomationPPC

Marie Majerová

Editor of PPC Bee

Start your 30-day free trial

Cancel anytime. No credit card required

Sign up with Google account

Sign up with Facebook account

Or use your email

Related articles

FAQs – Summer Edition

or Answers to the questions you’ve been asking us most often lately.

By Michaela ZákopčaníkováJun 24, 2019 | 2 mins read

Capitalization in Ads

In the past, PPC Bee automatically changed your capitalized words. Because of them your ads can be rejected (primarily by AdWords). There are, however, several clients whose brand name is comprised of uppercase letters, and there was no way for them to keep this in their ads. Thus we have decided to meet their needs and now we have enabled capitalized words in ads.

By Michaela ZákopčaníkováSep 5, 2017 | 1 min read

Automation in 2021: Google Display Network, Facebook, Amazon

In PPC Bee we set ourselves goals, be they small or ambitious ones. We’d like to share those goals with you. Ready? Let’s do this!

By Marie MajerováFeb 3, 2021 | 5 mins read