All important information in a single place. A dashboard is a feature that tells you whether an issue occurred, or if everything is all right, giving you comprehensive knowledge of what’s going on within the app. And, what’s more, it’s the place in the app where you are redirected right after signing in, so you don’t miss anything important ever again.
The dashboard can be found on a separate page and consists of a total of 6 tiles. The first three tiles can be also found at the campaign level. Let's look at each of them and explain what they are informing you about.
The score is the very first tile you see after opening the dashboard. It’s one of three tiles (next to Tuner recommendations and Notifications) you’ll find both at the level of the entire organization, and at the level of individual campaigns. It informs you about the degree to which your campaigns are complete, whether they happen to be missing something, or which trick and settings would help you get more out of them. Upon clicking on the line with the number of recommendations, a window pops up, containing individual tips for steps of action. From there, a single click takes you to particular settings.
Hopefully, you’ve gotten well-acquainted with the Tuner and become good friends by now (for those who have no idea what we’re talking about, learn more here). Now, its recommendations are more visible and available—the tile shows you the number of recommendations and the amount of money you can save by approving them. Here, too, a click takes you to the Tuner interface where you can either confirm or decline the recommendations.
Are there any issues with importing items from your data source, or with linking ad systems? This is the place where you find out. Moreover, Enterprise level subscribers see warnings here—those inform you, for example, that there has been a marked decrease in feed items.
This tile gives you information on whether or not you are utilizing the potential of your subscription to the fullest, or if you are perhaps approaching its limits. A single click takes you to its administration.
A simple chart tells you how many items there are in your item organization, as well as their development over time. The chart tile contains two tabs. The first chart shows you the overall number of items, how many are being actively advertised, and the amount of those which are inactive.
The second tab displays more detailed information—how many new items have been added to sources, updated, left unchanged or removed from data sources altogether.
This chart tells you how many changes have been made to the organization over the past 7 days. A click takes you to a list of specific changes—you’ll see who made the change, what said the change was, and when it was made.
We tried to design the dashboard in a way to make sure you’d see the most important information as soon as you log into the app, to make it truly useful to you. But we’re already working on improvements. You can look forward to an overview of campaign performance or a detailed statement on individual changes. If there’s any kind of data you believe should be featured on the dashboard, you’d like to give us feedback, or just want to shower us with praise, contact our support team at firstname.lastname@example.org. :)
Do you need to quickly develop or kick off a tiny feature? Would you like to create an MVP, but don’t have the time? Do you not really want to do Design Sprints and at the same time can’t afford to spend lots of money? Do you want to unite your team? In that case, shut your programmers, testers, field experts, and designers in a conference room, make sure they have enough to eat and drink, and look forward to receiving promising results by the evening. It sounds simple, right? Luckily for you, it really is quite simple.
In the past, PPC Bee automatically changed your capitalized words. Because of them your ads can be rejected (primarily by AdWords). There are, however, several clients whose brand name is comprised of uppercase letters, and there was no way for them to keep this in their ads. Thus we have decided to meet their needs and now we have enabled capitalized words in ads.
The more space the advertisement occupies, the bigger the chance that it will get noticed. This is something that the people at Google Ads are well aware of, so they came up with another text ads extension — a third headline and second description. Of course, this new feature didn’t escape our attention at PPC Bee, and we reflected the changes in the new version of our app.