If you want to edit custom variables, you have several options. Now we have added a new one - removing a specific number of words off a custom variable - from the beginning of it.
When editing your custom variables so far, you were able to shorten the variable by a specific number of characters and by a specific number of words (both of them from the end). However, from now on you can choose whether you want to remove words of a variable from the end or beginning of it.
It works the same: open the selected function and select a number of words you want to remove:
You can check the generated name in the preview. But you already know this.
In the past, PPC Bee automatically changed your capitalized words. Because of them your ads can be rejected (primarily by AdWords). There are, however, several clients whose brand name is comprised of uppercase letters, and there was no way for them to keep this in their ads. Thus we have decided to meet their needs and now we have enabled capitalized words in ads.
The fact that Christmas is one of the economically strongest parts of the whole year probably doesn’t need to be stressed. But what can you do to set your product or service apart from the huge amount of ads targeting customers wherever they look? In this article, we’ll give you a few tips on using PPC Bee to make your Christmas campaigns more effective, thus maximizing their return.